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Mr. Gelfond said the increased demand for entertainment has resulted from higher disposable incomes and more free time.
格爾豐德說,隨著可支配收入的增加和閑暇時間的增多,中國人對娛樂的要求也提高了。
"Part of me has to slap myself because that kind of growth is so unusual, " Mr Gelfond said.
葛爾方說:“我有時候會想閃自己一巴掌,因為這樣的增長太不尋常了。”
Richard Gelfond, the boss of IMAX, reckons customers have become picky.
IMAX公司老板理查德?格爾豐德認為顧客挑剔起來了。
In 10 years, says Imax CEO Richard L. Gelfond, China may be the largest exhibition market in the world.
Imax首席執行官理查德.L.理查德·格爾福特(RichardL.Gelfond)表示,中國在十年之內可能成為世界上最大的放映市場。
Still, CEO Rich Gelfond treads carefully.
然而,首席執行官回答得很謹慎。
"In China, about 3 per cent of GDP is spent on entertainment, compared with about 7 per cent in the more developed world, " Mr Gelfond said.
“在中國,約有3%的GDP花費在娛樂上,而在更加發達的國家,這個比例能達到7%,”葛爾方說。
Richard Gelfond, chief executive of Imax, said it is the first deal structured this way in China.
Imax首席執行長格爾豐德(RichardGelfond)說,這是在中國首筆采用這種結構方式簽訂的合同。